How do we promote our businesses now in this time of accelerated online shopping, even Halloween will be different? Are you ready?
Companies have to be creative, for example, some are offering online as well as in-person activities packages, local examples include companies, such as Improbable Escapes in Kingston, which is offering online, live-action (as in real life) and outdoor games to play! Cocoa Bistro Artisan Chocolates has found success in its High Tea for 2 delivered to your door promotion and local fashion boutiques are offering virtual personal styling and shopping services.
It does not surprise us to see the grit, determination, and creativity from our small businesses in Kingston as they execute the "art of the pivot”, but they will also NEED our support to flourish.
There is a great opportunity for us to look at our challenges differently. With online shopping, we can find customers anywhere in Canada and beyond our borders!! We will need a new mindset and there are organizations now offering their expertise to guide us in this “new normal”. In this issue, we have listed many of these resources from government and private sector to help you digitize your business and take advantage of these new opportunities.
In addition, if you are looking for some marketing help, we at WMB have the privilege of working with many talented professionals in our region and have created the digital Branding - Build Up Your Business Solutions packages for your growing business needs! We are just a phone call or zoom meeting away and would love to talk to you. Reach out!
2. Help us raise funds for the Dawn House Women's Shelter this holiday season. $2 is donated for every face covering purchased at Woman On The Move Canada shop!
3. Resources & Links To Help Your Business Thrive
"I was thrilled with your products online. I had been looking for something interesting in masks and you had it and at the same time are supporting a local artist." Catherine Bell, owner of Prime Impressions
If you missed Sherry's excellent presentation, you can view the video here
One example is CFB Kingston’s Personnel Support Programs (PSP) which continues to support local businesses.
PSP Kingston provides Kingston military community members with a full range of fitness, sports, and recreation activities. Over the past eight months, they have pivoted to offer their members virtual programs and webinars. PSP Kingston takes great pride inworking and establishing relationships with local businesses to support their efforts. They understand the struggle that many local businesses are facing with the ongoing COVID-19 pandemic and have been reaching out to support these businesses.
Since March 2020, this includes the purchase of gift cards, vouchers, and small items by Messes to engage with their mess membership virtually. When running contests on social media, PSP Kingston has also been tagging local businesses to provide them with additional brand awareness and promotion.
Please do feel free to share with us other examples of supporting local in our community.
Looking for Ideas for the Season of Gift Giving and Showing Appreciation that is 100% Canadian made, and one of a kind local artist designed?
CONTEST - With $50 purchase or more, your name will automatically be entered in our draw to WIN a beautiful Peignoir! Pictured here is "Dancing Blooms" art creation by Yvonne Merton Fox. From November 1 - Nov.30th
Winner will be announced Dec. 1st on our Facebook page.
Jeni was the winner of the Spring Makeover Contest this past March. With the Covid-19 outbreak, of course everything had to be postponed. We thank Jeni for her patience and understanding. We finally were all able to come together, with social distancing practice and safety protocols on October 9th! You look fabulous Jeni!
Thank you to Kendra Lewis, Owner of Elevation Hair Studio, Debbie Goulding, Owner of DG Professional Makeup Artist and Beautycounter, and last but not least, our Gail Paquette of Your Kingston Media & Photography By Gail. Great job to the team, and your generosity of your time and professional skills were greatly appreciated by Jeni, and always by WMB Network!
Photo Credit: Gail Paquette, Your Kingston Media & Photography by Gail
Our customers keep coming back to us, because we provide services that work and keep their homes clean, right down to the little details. This extensive cleaning system, which we call our Detail-Clean Rotation System, has been proven to be effective in more than five million cleans!. Please do contact us today for a FREE estimate!
"A team of four came to my home and did an incredible job! I am very picky and I am very impressed! Thank you Handy Fairies" Dale Leroux
WEBSITE Phone: 613-438-2233
Address: 621 Justus Dr., Kingston
Do you have a loved one who needs some help to stay at home safely? If you have any questions
reach out to Sue Robinson, Regional Manager & Care Planner for Right At Home Kingston.
As part of a partnership between the Government of Canada and the Province of Ontario, Digital Main Street recently announced three new programs to support businesses across Ontario. From $2,500 Digital Transformation Grants to ShopHERE: a program to help you get selling online right away!
Startup Canada, in partnership with Mastercard, Cisco and the Investment Readiness Program has launched Startup Impact: SDG Pitch Competitions with the aim to highlight and encourage Canadian entrepreneurs whose startups embrace sustainability and fulfill one of the following 4 SDG’s:
SDG 1: Poverty Reduction; SDG 5: Gender Equality
SDG 8: Decent Work & Economic Growth; SDG 13: Climate Action
If you make an impact in any of these 4 areas through your startup we encourage you to apply.
One winner from each category will win $500
Need support from one of KEDCO’s Business Development Officers on this subject?
Please do connect with us by email. We would love to hear from you.
Gaby Eaton at email@example.com or
Josie Walsh at firstname.lastname@example.org
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